Introduction
British luxury perfume house PENHALIGON’S, with its rich heritage, has opened a new counter at Beymen Tersane. This move showcases its classic scents in a modern retail setting. For a brand known for its storytelling and distinctive character, the in-store display must be both elegant and functional. Achieving this requires a bespoke fragrance counter design. M2 Display specializes in creating custom perfume displays and perfume store counter that help heritage brands like this present their world beautifully and effectively.
Design & Build: Warm, Bright & Timeless
The counter’s design creates an inviting atmosphere that highlights the luxury of the fragrances.
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The Look: Warm & Classic White
The space features a soft warm white color scheme. This clean, bright, and timeless look feels upscale and welcoming. It provides a perfect, neutral backdrop that makes PENHALIGON’s ornate bottles and colorful packaging the stars of the show, creating a luxury perfume shopping experience. -
Quality Materials for a Polished Finish
To build this elegant look, the counter uses a blend of durable materials:-
MDF board forms the main structure, allowing for custom shapes and sizes.
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A high-quality lacquer paint in warm white gives a smooth, easy-to-clean surface.
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Sleek stainless steel details add a touch of modern precision.
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Integrated spotlighting ensures every bottle is perfectly lit and inviting.
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Smart Layout for Easy Exploration
The layout is designed to make browsing simple and enjoyable:-
The main perfume display counter allows customers to easily see and pick up bottles.
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Wall display cabinets provide extra space to showcase the full collection.
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A dedicated reception desk offers a clear spot for consultations and payment.
This organized setup helps staff tell the brand’s stories and makes it easy for customers to discover their new favorite scent.
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Conclusion
PENHALIGON’S new counter shows how a well-designed space can honor a brand’s past while feeling fresh and modern. It turns fragrance shopping into a delightful discovery.
Want a custom display that captures your brand’s unique spirit? M2 Display creates tailored retail solutions. From classic warm white designs to practical layouts, we build counters and displays that are both beautiful and built to last.
[Contact M2 Display] for your fragrance retail project.